Fitness on an International Scale

Posted By Dewi Jones

24 July 2015 - 13:27pm

We have noted that there is a great deal of interest from health & fitness operators to break into new markets around the world. In particular, India is developing into a significant growth market as the following examples we have found highlight.

  • Holmes Place has announced that it has developed its plans to launch a franchise operation in India. CEO Jonathan Fisher said “the Indian market is of unprecedented size for Holmes Place and, if you bear in mind that the franchise in Israel opened 18 clubs in a 10 year period, you begin to see the potential.”
  • Curves for Women’s CEO, Dave Ramadan commented that “India is a very challenging yet promising market, with high awareness of health and a significant need for gyms. We spent almost two years preparing for our entry into India in 2010, and thus far we’ve enjoyed a smooth start to our operations.”
  • Keith Dziki, president of Contours Express International said “Specifically within franchising, India offers more freedom than other countries.” They are currently looking to expand to 100 sites within the next five to seven years.
  • Energie’s co-founder and brand and marketing director, David Beattie commented that they have “been looking at the India fitness market for some time now and have already begun investing considerably in understanding and identifying the right opportunities.”
  • Vivafit has also opened a new 250 sq m club in Delhi and plans to open 100 clubs in the region, before expanding to other regions of India.

We are continually expanding our international client base, so if you are interested in exploring job opportunities overseas then do get in touch on +44 (0) 20 8971 8060.

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